Color Theory Lecture Summary

      There are three primary colors: red, blue, and yellow. By mixing these colors, we can make secondary colors. For example, by mixing blue and yellow, we get green, a secondary color. The next color step, tertiary colors, is achieved by mixing either two secondary colors or a secondary color with a primary color. Following these models, we can create an infinite number of colors.
      There are two types of colors: additive color and subtractive color. Additive color is the process of creating colors by layering different colored light. This is used most commonly in electronic screens, where red, blue, and green (the primary additive colors) are used to create all other colors. The more colors of light added, the lighter the new color is (mixing all three primary additive colors creates white light). Subtractive color is the process of mixing something with pigment (e.i. anything that is not light) to create all other colors. If all the primary colors are mixed, they create black.
      Colors are everywhere, and they affect us in our everyday lives. Color can invoke a mood, location, or emotion. It can make a person feel angry or happy. Or in the mood to buy. On average, 73% of purchases are made in-store, influenced by the colorful packaging of products. Colors can also affect each other. Color intensity in particular affects color, causing the same color to appear lighter or darker depending on it's surroundings.

Examples of Images:

Greyscale

Monotone

Complimentary Colors